Tint

In printing and design, a tint refers to a color that is created by mixing a base color with white, resulting in a lighter, less saturated version of that color. Tints are used to achieve a range of shades from a single hue, adding depth and variety to printed materials.

Synonym

Shade

Examples

1. Backgrounds and Gradients: A blue tint can be used to create a light sky background or gradient effect in a brochure or flyer.
2. Text and Graphics: Applying a tint to text or graphics helps them stand out subtly against a darker background without overwhelming the design.

Recommendations

• Use for Subtle Effects: Employ tints to create softer, lighter areas in your design, ideal for backgrounds, borders, or highlights.
• Ensure Contrast: Ensure that the tinted elements provide enough contrast with other design elements to maintain readability and visual interest.
• Maintain Consistency: When using tints, keep them consistent across your design to achieve a cohesive look and feel.

Learn more about this or other familiar print industry terms today by contacting the team at AP&B!